BOYZ ON A ROLL: CREATING A BRAND IDENTITY
Case Study: Dosa Boyz
Dosa Boyz specializes in South Indian Cuisine, offering a unique twist on traditional dosas and other delicious street food.
GOAL
They approached us with only a brand name, looking to create an entire brand identity. We were required to bring connections between the modern attributes and the traditional elements.
APPROACH
We used a warm colour such as yellow to suit the brand identity. A mustache element was also used in the logo design as it is an integral part of the South Indian culture.
SOLUTION
With our expert marketing team, we designed their logo, an interior layout, website, packaging and handled their social media across platforms.
What’s cooking for your brand strategy?
email: info@cndgroup.ca or call/message 416-904-3288
